What do dealers pay for Renegades?

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The Jeep Renegade Trailhawk sells for $25,995, list. So what do dealers pay?
According to our sources, the dealers pay $25,141, for the base four-cylinder model with the nine-speed automatic and no options. Each option adds a little profit, in some cases as small as $16 (remote start), in others up to $120 (navigation/satellite radio). For the most part, these are not high-markup vehicles.
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While car dealersalso get other discounts, including a “holdback” whichcan be higher than the apparent built-in profit, they also have high expenses,including staff, property taxes, car preparation (cleaning, removal of packing material, basic checking, etc.), building leases inmany cases, plant upkeep, insurance, and interest on loans for cars purchased on credit.
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