Chrysler’s retail focus (and incentives)

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Fiat Chrysler LLC has sometimes gone back on their promise to rely more on retail sales than fleet sales — especially rental fleets. October presented a fine opportunity for management to backslide and sign some short-sighted huge fleet deals, to cover up a drop in retail sales — but they didn’t. 85% of FCA US sales in October 2017 went to retail buyers — far above the company’s average, and well above October 2016 (77%).
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