moparnut
Administrator
FCA has been using its parts delivery trucks — which can be seen all over the Detroit area — to advertise individual brands, rather than the company as a whole or the Mopar division.
Based on an informal sampling of delivery trucks in the region, FCA US brands all get roughly equal billing, with the Jeep, Chrysler, Dodge, Mopar, and Ram logos painted onto the sides.
Read the full story: Branding the trucks »
More...
Based on an informal sampling of delivery trucks in the region, FCA US brands all get roughly equal billing, with the Jeep, Chrysler, Dodge, Mopar, and Ram logos painted onto the sides.
Read the full story: Branding the trucks »
More...