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Ram is thinking about building a large SUV to take away some Chevy Suburban sales, according to Fiat Chrysler (FCA)CEO Sergio Marchionne. He was speaking during a conference call, and noted that a large SUV was made possible both by an upcoming redesign, which could lower engineering costs of making the variant, and by having a higher-capacity plant to build them in.
At the moment, General Motors dominates the large SUV market, and competitors such as Ford and Toyota have a small slice of the leftovers. It is unlikely that Ram would manage 50,000 sales per year,much less 100,000, but that could be enough ifengineering costs were kept down and it was made on the Ram 1500’s assembly line. (...) →
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At the moment, General Motors dominates the large SUV market, and competitors such as Ford and Toyota have a small slice of the leftovers. It is unlikely that Ram would manage 50,000 sales per year,much less 100,000, but that could be enough ifengineering costs were kept down and it was made on the Ram 1500’s assembly line. (...) →
More...